Why Advertising’s AI Productivity Promises Are Creating More Work, Not Less – News Round Up: 09/05-09/12

This week's ad industry news reveals AI tools are multiplying tasks instead of streamlining them. Analysis of Amazon's ad growth,...

Jeff Licciardi

6 min read

Why Ad Tech’s AI Revolution is Just Rebranded Automation – News Round Up: 08/29-09/05

AI hype dominates ad tech news, but scratch the surface and you'll find rebranded automation. Plus: retail media consolidation and...

Jeff Licciardi

6 min read

Why Marketing Technology Consolidation Signals the End of Innovation Theater – News Round Up: 08/22-08/29

Marketing tech consolidation accelerates as platforms absorb competitors. What it means for advertisers when innovation becomes integration.

Jeff Licciardi

6 min read