The week’s advertising news reveals AI adoption is accelerating while creative effectiveness plummets. Our contrarian take on marketing’s automation obsession.

This week’s marketing news reveals the AI productivity paradox: more tools, less efficiency. Our contrarian take on retail media, CTV spending, and platform chaos.

This week’s ad industry news reveals AI tools are multiplying tasks instead of streamlining them. Analysis of Amazon’s ad growth, Google’s changes, and more.

AI hype dominates ad tech news, but scratch the surface and you’ll find rebranded automation. Plus: retail media consolidation and CTV measurement chaos.

Marketing tech consolidation accelerates as platforms absorb competitors. What it means for advertisers when innovation becomes integration.